As much about precision as laps on the track, Indy racing is a breed all its own. With cars reaching speeds over 200 mph, this is a sport about both speed and high technology and engineering.

The Indy Series is undergoing a renaissance of sorts, now re-combining IRL and CART, which split apart several years ago. Add to that a television package on the rapidly growing Versus network, and the resurgence of Indy racing in America is a powerful and growing force in the US motorsports world today.

The Indy Lights Series is the leading Indy developmental series, running all its races in combination with the IRL races. The consumer base is higher educated, high income, and highly loyal. The opportunities to activate at track in this elite environment are equally impressive.